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From The Free On-line Dictionary of Computing (05 January 2017) [foldoc]:
meme
/meem/ [By analogy with "gene"] Richard Dawkins's
term for an idea considered as a replicator, especially with
the connotation that memes parasitise people into propagating
them much as viruses do.
Memes can be considered the unit of cultural evolution. Ideas
can evolve in a way analogous to biological evolution. Some
ideas survive better than others; ideas can mutate through,
for example, misunderstandings; and two ideas can recombine to
produce a new idea involving elements of each parent idea.
The term is used especially in the phrase "meme complex"
denoting a group of mutually supporting memes that form an
organised belief system, such as a religion. However, "meme"
is often misused to mean "meme complex".
Use of the term connotes acceptance of the idea that in humans
(and presumably other tool- and language-using sophonts)
cultural evolution by selection of adaptive ideas has become
more important than biological evolution by selection of
hereditary traits. Hackers find this idea congenial for
tolerably obvious reasons.
See also memetic algorithm.
[Jargon File]
(1996-08-11)